Succeeding in business is like playing a game of chess. You’ve always got to think several moves ahead if you want to win.
While you’re working on closing your current deal, your future deals should be taking shape in the form of new leads that enter your pipeline. If you wait to seek out new business when you need it, you’re already behind the curve. Taking a proactive approach to generating new leads will set you up for success and ensure your sales pipeline doesn’t run dry.
Here are three tried-and-true lead generation strategies with how-tos and tips to help you build a solid book of business for the rest of 2022 and beyond.
Educational seminars are a great way to get your name and face out into the community while building instant credibility. Learn how to organize an in-person event that generates high-quality leads. Get the details >
Word-of-mouth referrals are some of the best leads you can get. They enter the relationship with a higher level of trust, because someone else has already vouched for you. To keep the referrals coming, you’ll need to make referral requests a consistent, repeatable part of your sales activities. Show me how >
Staying active on social media can help you drive leads and create brand awareness. But to do so, you need people to see your content. Check out these top tips for attracting more social media followers … and learn how to turn those followers into leads. Expand your reach >
Experience the Northwest Bank difference--the better banking experience. Contact us today and let's build a brighter financial future together!
Mon - Fri: 7:00 AM - 7:00 PM CST
Sat: 8:00 AM - 12:00 PM CST
General Support: 800-678-4105